Jared Leto’s Music Doc to Premiere on VH1 and Palladia
Oscar winner Jared Leto’s award-winning documentary “Artifact” will make its television premiere on VH1 and Palladia.
Produced by Leto and Emma Ludbrook, the doc follows Leto’s band 30 Seconds to Mars and the harsh realities of the modern music business as they overcame a legal dispute with their label and their struggles to produce their album “This Is War.”
In 2008, 30 Seconds to Mars was sued for $30 million by Virgin/EMI, the band’s parent label, for breach of contract following the group’s attempted exit from its agreement over a royalties dispute.
“I hope that artists and audiences watch this film and get a greater understanding of how things work in the music industry, because understanding is the beginning of change,” said Leto. “Inevitably, we’re all moving toward what I hope is a more transparent system.”
“Artifact” took home the 2012 Toronto International Film Festival People’s Choice documentary award and the Audience Award at the 22nd Gotham Independent Film Awards.
“That the indie “Artifact” plays as an expose of corporate exploitation stands to benefit the unpretentious Leto and his bandmates — suitably, as the pic makes plain the myriad reasons for record labels’ revenue decline and subsequent cash-grab tactics,” wrote Variety’s Rob Nelson after the Toronto screening.
“Artifact” will be simulcast on both channels at 11 p.m. April 26th. It will also air on MTV channels later this summer and will be available on-demand in the VH1 app.